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KFC Begins Promo of its Popcorn Chicken, Spotlights Cooks, Meat 'Off-the-Bone'

 

KFC Begins Promo of its Popcorn Chicken, Spotlights Cooks, Meat 'Off-the-Bone'

KFC began a promotion of its large order of Popcorn Chicken.  The hearty menu option will be priced at $2.99.  Additionally, KFC is offering a combo, including the Popcorn Chicken, a side menu item and medium fountain drink for $3.99, excluding tax, at participating stores with a coupon offer for its email club members.

Barry Westrum, chief marketing officer for KFC, a QSR concept that now has more than 15,000 locations in 109 countries, says its kitchen are staffed by cook and that the chicken chain's Popcorn Chicken is made with 100 percent off-the-bone meat and not pressed meat. The Popcorn Chicken offer is supported by TV commercials featuring Aaron McGraw, Robert Jefferson and Rachel Harris, three of KFC's cooks.

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(09-14-11)

Sources: Business Wire, Weber Shandwick

Photo: courtesy of Business Wire and Kandessa Media

Copyright: Kandessa Media. All rights reserved.

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This story appears in:  Fast Food